Buying Gold on Makar Sankranti

Makar Sankranti marks the first day of the onset of the new harvest season in India. People worship different deities and celebrate by buying gold. Many believe that buying gold on this day brings luck and prosperity. According to tradition, the sun’s movement boosts positivity and makes it an auspicious time for such purchases.

Makar Sankranti happens to be the first Hindu festival of the year celebrated across the country. People worship the Sun God along with Goddess Lakshmi and Lord Vishnu. Makar Sankranti celebrations include kite flying, bonfires, and special prayers in different regions. The festival generally falls on January 14 every year. However, it may be celebrated on January 15 too. It is a harvest festival where we thank farmers and ask for an abundant yield of crops.

Makar Sankranti is known by various names in different states, such as:

• Poush Sankranti in West Bengal

• Uttarayani in Uttarakhand

• Sankranti in Andhra Pradesh and Telangana

• Uttarain, Maghi Sangrand, or Uttarayana in Jammu

• Shishur Senkrath in Kashmir

• Dahi Chura in Bihar

• Pongal in Tamil Nadu 

• Sakraat in Rajasthan 

• Sakrat in Haryana 

• Khichdi Sankranti in Uttar Pradesh,

• Sukarat in Central India 

• Uttarayan in Gujarat and Uttar Pradesh

• Maghi Saaji in Himachal Pradesh 

• Ghughuti in Uttarakhand

• Makar Sankranti in Odisha, Karnataka, Maharashtra, and Goa

Traditionally, many Indians purchase gold on this festival since it is said to bring good luck and prosperity. Below are some reasons why purchasing gold on Makar Sankranti is beneficial:

Discounts on Making Charges

You can get attractive discounts on making charges from jewellery retailers, which allows you to save more on the cost of jewellery. 

Profitable Investment Option

This yellow metal is one of the best investment options. It provides splendid returns in the long run, even though gold rates may fluctuate in the short term. 

Perfect Gifting Option

You can gift gold in different forms, such as coins or jewellery or coins, during a wedding, childbirth, or other special occasions. Gifting gold reflects the value of the receiver in your life and strengthens your bonds with them.

Brings in Good Fortune

Gold symbolises prosperity, good luck, and auspiciousness, as per various religious texts. Indian households purchase this precious metal to invite Goddess Lakshmi and Kuber, deities of wealth in Hindu mythology, to reside in their households.

Symbol of Wealth

You can convert gold into cash at any time to meet financial emergencies. Also, it is a secured asset and is easy to store and transfer. 

Special Gold Offers 

During Makar Sankranti, jewellers provide limited-time discounts and offers on gold purchases. Here are some examples:

• Free gold coins on purchasing jewellery above a certain value

• Zero deduction on the price of old gold if you are exchanging your jewellery 

• A certain amount off on the current gold rate

• A certain amount as cashback for any future purchase

Disclaimer: Please note that these are some of the most popular offers provided by reputed sellers. You should always check with the seller before opting for any such offer.

Make sure that you check the terms and conditions on these offers. It is also essential that you check the purity before buying gold on Makar Sankranti.

There are several ways to do so. You must only purchase gold that has a hallmark indicating its purity. This ensures that you do not end up being a victim of fraud.